As Product Lead at YIP.COM, an online learning startup, I optimized user journeys, developed prototypes, led testing, and managed timelines using SCRUM principles. Collaborating with a cross-functional team, I aligned stakeholder goals with the product vision, driving innovation and user-focused solutions.

As General Manager at SUSHISAMBA Amsterdam, I led a team of 70+, overseeing daily operations, staffing, finances, and events with partners like Bacardi and DJ Chuckie. I optimized front and back-of-house operations, ensuring high service standards and seamless guest experiences while managing HR responsibilities to build a motivated team.

At A2Z-CM, I led a team of seven to deliver tailored recruitment solutions, aligning candidates' skills and cultural fit with client goals. By building strong client relationships and optimizing internal processes, I ensured efficient, high-quality placements that supported business success.

I have extensive experience creating user stories for both B2C and B2B users, ensuring they address user needs and business objectives. I focus on clear, actionable narratives to guide development teams effectively. My approach emphasizes aligning stories with user journeys and delivering measurable value.

I create and manage product roadmaps, aligning teams and business goals to deliver impactful results. Skilled in agile development, I balance short- and long-term sprints with a preference for 3-6 month plans. Using Excel for planning and Adobe for clear stakeholder visuals, I ensure alignment and clarity.

I ensure tasks are prioritized and aligned with strategic goals, leveraging Jira, Notion, and Monday.com for effective backlog management. My approach focuses on clarity, collaboration, and delivering value through iterative improvements.